Category: Fundraising

Fundraising competition is not what you think it is

As Jake Strang shares on this episode of Asking for Good: “Annual fund is where it all begins.” . And it’s true: most donors make their first gift to a nonprofit at the annual fund level and commonly through an appeal created and sent by the annual fund department. Once donors show continued interest through […]

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Fundraising from Foundations

In 2020, according to Giving USA, foundations giving had increased the fastest amongst philanthropy sources to reach 19% of total giving.

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